App is short for application. This term quickly viralized after mobile internet got more space in the lives of us all.

Whether to help with everyday activities or just plain fun, apps have become a true fever and, therefore, many have benefited – mainly the stores that offer them for download. But there is another point which was also very benefited from this scenario: the developers.

Developers who once developed exclusively desktop applications, now understand and master the mobile development, providing users with solutions of all kinds.

Apple was one of the first companies to offer a unique buying and selling app environment for its devices, the Apple Store. With this, developers could offer their apps, fit for iOS, to whom would want them. With a touch of simplicity, the Apple Store kick-started this Market that would become very attractive in near future, including one of the world’s largest search firms.

Google in turn, realizing the drive, then launches the Google Play service that offers a number of unique apps for its mobile platform, Android. After that, the mobile development had become firm and is now not only recognized but also respected.

The way mobile apps are part of our daily lives is truly amazing. Often we do not realize, but a simple alarm clock in the cellphone can be characterized as an app and has its proper value. Analyzing by the programming point of view, there are no great difficulties in understanding the logic of development; but from business point of view, the gain possibilities are immense.

One app, scheduled and made available for download only once, can be downloaded countless times and thus yield much. Each download made can be paid or not, as another very common form of monetization is advertising on the application, where the download is free, but the advertisements end up monetizing the same.

Low production costs, infinite gain possibilities and the demand for professionals are some of the advantages of the world of mobile apps. Therefore, more and more professionals invest in training courses, focusing on improving their skills in this solid market that continues to create opportunities.

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May 14, 2015

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